SoSUBSCRIBE to THE ESPERANZA TRANSMISSION now and get the latest on anything and everything ESPERANZA including what we are listening to!! If you like it, let us know by giving us 5 stars and commenting!……..we would also accept beer, IPA, Stout, you know…the good stuff. We also wouldn’t turn down a bottle of THE END OF HISTORY(see below)
I occasionally use the phrase, “Hey, toss me another brewdog” when chilling with the ESP crew. It is quite obvious that Esperanza enjoys our craft beer, but THE END OF HISTORY by BREWDOG has basically blown my idea of craft brews completely out of the water. This insane/genius type activity out of Brewdog, which has plenty of other interesting beers, has jumped from the tricycle to the rocket ship of craft brew. I don’t know how any of their beers taste, but they are forging ahead and testing any and all boundaries that have ever been set in regards to craft brewing. I love to see this type of creativity, especially when it involves beer
There are many unique things about BREWDOG’S “THE END OF HISTORY” beer. First, it costs $770 a bottle. Next, it contains 55% alcohol. And of course, a $770 beer containing 55% alcohol, can only come in one type of package, ANIMAL CARCASS.
The End of History ale has a stronger alcohol content than most whiskeys, and BrewDog advises that the beer should be consumed as such. Poured into a shot glass, ‘to be enjoyed like a fine whiskey”.
BrewDog insists that no animals were killed in order to make the bottles. The 7 stoats, 4 hares, and 1 squirrel, all died of natural causes.
”This is the beer to end all beers. It’s an audacious blend of eccentricity, artistry and rebellion; changing the general perception of beer, one stuffed animal at a time…The End Of History is a perfect conceptual marriage between taxidermy, art and craft brewing.”
Finally, a beer that blends taxidermy and extreme amounts of alcohol.
The guys over at MORNING BREATH INC. have long been an influence on not only our work, but also our aim as a company here at ESPERANZA… I was on their site the other day and it looks like they’ve outdone their own envelop-pushing creativity once again. Laser-etched 40 oz. bottles for a gallery show at THE BUTCHER SHOP in Australia… just another forehead-slapping-why-didn’t-i-think-of-that idea from the collective we respect so much. Check THEIR SITE for more pics and their incredible portfolio.
Our buddies over at NO BRAKES tapped us to design a flyer and run a stop for their 3 year anniversary alley cat race. With the first stop, we were responsible for getting the race manifests to all the riders. Given a pretty much carte blanche to do what we wanted with the first stop, you know we had to go ridiculous. We took the Esperanzamobile, aka, Danny Barbs vintage Bronco, down to the former site of Atlanta Fulton County Stadium (RIP) and set up camp. Riders ran the path of the old bases and bobbed for apples and PBR. I’m sure it was a little bit of a shock when their heads dipped into the water that we had iced just an hour before. Oops.. guess we should have told them.
Our left coast rep queen AMY HSIEH continues to prove her importance to our movement by not only doing the Lord’s work in spreading the ESPERANZA word to the furthest corners of this nation, but also by keeping her boys on the front line feeling appreciated… and slightly buzzed. We want to thank her for this amazing package we received this week at HQ… You have impeccable taste AMY and we are merely benefactors of it!
H1GHER LEARNING is a nifty little website devoted to all things SOUTHERN STREET CULTURE and they recently featured ESPERANZA’s collaboration with CREATIVE LOAFING by laying some serious praise on us and the effort. We couldn’t be more grateful for the look and wanted to thank that SEERSUCKERED HYPEBEAST, KJ, for the kind words. We admire what you’re doing too KJ and look forward to linking up soon.
Just saw this release on the SMKA website and wanted to show all the ESPERANZA fans how our boys over at SMKA are doing things with one of our favorite ATL UPSTARTS, ALEON CRAFT.
Craft is a great friend of ours that is moving and shaking right now in the ATL hip hop scene. He is super talented and we wish nothing but the best for him.
Coming soon, ESPERANZA designed ALEON CRAFT merch.
Our friends over at NO BRAKES have tapped us to create some art for their 3 year anniversary party and alley cat race this Saturday, the 24th of July. Coupled up with MISHKA, WISH, PBR and a whole host of other sponsors, Esperanza is stoked for the race. We’ll be, as mentioned earlier this week, manning a stop on the race route. Best believe shenanigans will ensue.
The Esperanza Transmission is cutting across the airwaves once again! This time we are talking to Jesse and Andy of Whynatte. Find out how they started as well as where they are going and how we make a perfect team. Listen to the whole transmission in order to receive a 20% off coupon code that we mention in the discussion. And stay tuned for the next transmission when we have a pow wow with J-Mil of Collective Efforts! Click on the pic to listen and be sure to subscribe so that you are always in the loop!
Well done Craft and Grip on this video. Love to see all our friends around town doing big things. What? Was that an ATL HOLD IT DOWN FOAM HAND around 3:56. That is what I thought.
I saw this up on HIGH SNOBIETY and was impressed with the press for this event with Atlanta Favorites WISH and NO BRAKES. No Brakes gave Esperanza a call and we will also be sponsoring this event. We will be in charge of the first checkpoint….info to be released day of, so top secret for now. We will also help with some promotion and have setup a preparty this friday at THE FIVE SPOT. More info to come….
Future glimpse of what is to come…. ESPERANZA ATLANTA X NO BRAKES bike build….we cannot wait for this one. It will be a special project for us.
Hey what can I say, we write and post about things we like and respect. Sometimes that is a great new brand, cool idea, great collab, new business and then the occasional shoe. Enjoy.
Infared 90’s will be hitting retailers again! For the July 24th release of The Air Max 90 Infrared, Primitive Shoes did a shoot and interview with Model Justene Jaro to remind folks that…Grab your AM90 soon at Primitive.
“It’s the second running shoe created by Tinker Hatfield that displays a Visible Air Window on it’s exterior. No matter how many times the original Infrared colourway sees a retro release, it’s re-arrival is always welcomed with open arms.
We recently teamed up with Atlanta’s CREATIVE LOAFING on some shirts to commemorate their redesign and were stoked to see an ad we made for them pop up in yesterday’s issue. Get yours now by clicking on the pic or right HERE. These are extremely limited, so get them while you can as we won’t be printing them again.
In other news, I was shocked this morning to see that my main man A.O. SCOTT, movie reviewer for the NY TIMES, gave the new NIC CAGE movie, called THE SORCERER’S APPRENTICE, a “D.” What is this world coming to?
Coming from a background steeped in skateboarding, punk rock, graffiti, and general street art, this video taps into some of my best memories from growing up. Couple this with the tech gadget dorkery I’ve grown to embrace over the years, this new medium is blowing my brain circuits. Check this incredible DIY technology paired up with TEMPT, a paralyzed graffiti artist. Head over to EYEWRITER.ORG for a closer look at this amazing project.
On Sunday, the finale of our WORLD CUP shenanigans with CYPRESS STREET PINT AND PLATE came to a head as the Dutch squad took on the Euro Champs, Spain. As the octopus predicted, Spain came out on top and won their first cup. Congrats to all the Spanish fans, but the diving of three of your boys at one time in the box……. COME ON! Boo! Thanks to PBR, WHYNATTE,THE PROCESS and MINDZAI for all the help and support. It was a great month! Next up BRAZIL in 2014! Maybe we’ll have to have a party there. Here’s to taking Esperanza to Brazil in 4 years.
Flip flops and tees are synonymous with one another and are a staple in almost every person’s closet. Summer time and ridiculously nice Spring weather affords many people the opportunity to pair the two of these items together. But what if a person wanted to take the design of a t-shirt and slap it on a pair of flip flops? My friends, you now have the opportunity to buy the iconic Brazilian beach wear, that is Havaianas, with inspired designs by Threadless tees.
Havaianas and Threadless have created the first crowdsourced flip flops with unique designs from some of the selected Threadless members. Over 600 designs were submitted and one can only imagine how many more t-shirt designs will be finding their way onto the decks of these flip flops.
